What Does Cruelty Free Makeup Mean
Welcome to the ultimate cruelty-free makeup guide! This page is the #1 resource for finding cruelty-complimentary makeup at every price point. It has been regularly updated since we created it, and new brands continue to exist added in 2021.
Note: I originally created this guide several years ago, and it now compiles over 160 vetted cruelty-free brands! I've had to remove some which are no longer cruelty-complimentary, which is unfortunate, but I've also added many more than since the guide was published. Thank you to everyone who has shared and used this guide to shop cruelty-free! I'm then glad to encounter that it's been helpful to you. If you love this guide, consider sharing information technology with a friend.
Our Cruelty-Free Criteria
All brands listed have been vetted to be cruelty-free, meaning that no animal testing is existence performed on either finished products or ingredients at any point during production and beyond. Our criteria is the Cruelty-Free five, meaning:
- Their company doesn't examination finished products or ingredients on animals
- Their suppliers don't examination finished products or ingredients on animals
- No third parties test their finished products or ingredients on their behalf
- They exercise non test on animals where required by law
- Their products are not sold in stores in mainland Cathay
Find out more almost the Cruelty-Free five and how to determine if brands are truly cruelty-gratuitous.
In This Guide
Who said there aren't many cruelty-gratuitous and vegan makeup brands?! I created this guide containing 160 brands to evidence you that it's possible to notice quality cruelty-free makeup for every budget, from high-end to drugstore.
Y'all'll detect something for everyone, no matter the makeup brands you're looking for. Brands are also split into 3 sections: mid-range and high-end, drugstore or budget-friendly, and "make clean" (conscious, natural, or organic). In each category, you lot'll find everything from natural-looking makeup to bold and glam. There's no need to back up brand that examination on animals, and you'll absolutely find brands that you love in this guide.
I divided this guide into 3 sections (click to skip to those sections):
- Mid-Range and High-End Brands
- Drugstore and Affordable Brands
- Natural and "Clean" Makeup Brands
For the first ii sections, price signal is the divider. By "mid-range" and "high-cease" brands, I hateful that their products typically cost more than $twenty per product. For brands that fall under the "drugstore" or "budget-friendly" category, these brands are either available in stores or online, and their products typically autumn under the $20 mark.
I too included a "make clean beauty" section. Although the term "clean" may not be the best to describe the motility in general, I'yard using the term to avert defoliation. "Make clean dazzler" refers to brands whose products don't contain whatever potentially harmful ingredients. These brands are typically mid-range to high-stop, though there are some affordable options too.
Timeline
2017 UPDATE: I added more than brands to the list! I besides now mention ALL cruelty-costless brands regardless of parent companies. If a make is owned by a visitor that isn't cruelty-gratis, yous'll observe a * abreast the brand and the parent company will be clearly marked.
2018 UPDATE: Vegan products for top brands were added! The biggest brands now have their vegan products listed below.
2019 UPDATE: Over 40 new cruelty-gratis makeup brands were added!
2021 UPDATE: New brands added! The mail service was overhauled.
Cruelty-Free Makeup Brands
The brands listed here are all officially cruelty-free, and their price betoken varies from mid-range to high-end. Many of them can be found in stores similar Sephora and Ulta.
- Anastasia Beverly Hills
- Ardency Inn
- Aromi
- Auric
- bareMinerals
- Beautyblender
- Becca
- Ben Nye
- Benecos
- Besame
- Bite Dazzler*
- Blinc
- Bossy Cosmetics
- butter LONDON
- Buxom*
- Cargo
- Chantecaille
- Chi Chi Cosmetics
- Ciaté
- Coloured Raine
- Comprehend FX
- Dermablend*
- Doll 10
- Dose Of Colors
- Edward Bess
- Ellis Faas
- Em Cosmetics
- Emani
- Eyeko
- Face Atelier
- Furless
- Glossier
- Grande Cosmetics
- Hourglass*
- Illamasqua
- IT Cosmetics*
- Jane Iredale
- Japonesque
- Jeffree Star
- Josie Maran
- Jouer
- Juvia'due south Identify
- Kaja
- KKW Dazzler
- Koh Gen Do
- Kryolan
- KVD Vegan Beauty*
- Kylie Cosmetics*
- Laura Geller
- LUSH
- Lys Beauty
- Makeup Geek
- Marc Jacobs Beauty*
- Mehron
- Melt Cosmetics
- Mented Cosmetics
- Milk Makeup
- Nabla Cosmetics
- Natasha Denona
- Nude By Nature
- OFRA Cosmetics
- Perfekt
- Perricone MD
- PUR Cosmetics
- Pure Anada
- Range Beauty
- RCMA
- Rodial
- Rouge Bunny Rouge
- Saie
- Smashbox*
- Smith & Cult
- Stellar Dazzler
- Stila
- Studio Makeup
- Suva Dazzler
- Tarte*
- Thrive Causemetics
- Too Faced*
- trèStiQue
- Trish McEvoy
- Uoma Beauty
- Urban Decay*
- Vesca Beauty
- Wunderbrow
Keep scrolling for details and featured products from the best cruelty-free makeup brands listed above.
Loftier-quality and luxurious makeup, cute packaging. Three of their face products are definitely cult favorites: their Ambient Lighing Powder (neat for all skin types and tones), their Veil Mineral Primer, and their Immaculate Liquid Pulverization Foundation (both keen for oily peel).
Vegan
Their full range of brushes is 100% vegan and made from synthetic Taklon hair. Here'south a list of all the current vegan Hourglass products:
- Ambient Lighting Palette
- Immaculate Liquid Powder Foundation
- Veil Fluid Makeup Foundation
- Opaque Rouge Liquid Lipstick – All Shades
- Arch Forehead Sculpting Pencil
- Mineral Veil Primer
- Nº 28 Primer Serum
- Nº 28 Lip Treatment Oil
Urban Decay markets itself every bit assuming and edgy, merely they also have a ton of neutrals and staple products. Primer Potion is a great eyeshadow primer suitable for oily lids and their All-Nighter Setting Spray is the all-time setting spray around for oily peel.
Super-pigmented and buttery eyeshadows, available both in bold and virbant colors or neutral shades, as it'due south the instance with the Naked palettes.
Notation that Urban Decay is cruelty-free and Leaping Bunny-certified, simply their parent company Fifty'Oreal still tests on animals.
Anastasia specializes in brow products and makes some of the best ones on the market. These are available in multiple formats (pencil, pomade, powder) but also in a ton of shades. If you have eyebrows that are difficult to fill out or colormatch, Anastasia has your back.
They expanded their drove fashion across brow products now, and they offer a full makeup line. For instance check out their contour palette.
Em Cosmetics was created by Michelle Phan. They offer products with everybody in mind, from the makeup newbie to the seasoned makeup artist. Their pricing is on the affordable side of mid-range, and they offering innovative products like their beloved liquid blushes.
Jouer has been flying under the radar, however they're a high-quality makeup brand who even acquired Leaping Bunny certification. They're currently bachelor at Sephora and they offer products that are "classic and effortless".
Stila gained fame with their Kitten eyeshadow, and although their popularity has dropped since, they continue to to exist a big cruelty-costless brand. Their products tin can exist found around the world, at retailers like Sephora and Ulta.
Since they pulled out of mainland Cathay, Smashbox has been cruelty-gratis, though they're still endemic past a parent company that isn't. They can exist constitute in many large retailers like Sephora. Standout products include their primers and setting sprays, merely they offering a full range of makeup products.
Becca is very well-known for their gorgeous highlighters. They offer high-quality makeup and a smashing selection of products. They specialize in base products; their highlighters, bronzers, foundations, primers, and blushes are beautiful!
They recently came up with color correctors as well, which have pretty good reviews. Bank check out their red or peach correctors for undereye circles. Their light-green corrector is great to encompass upwardly redness, and their lavender corrector is great for dull and sallow skintones.
Vegan
Becca uses Carmine equally a pigment in some products, only the following products are vegan-friendly.
Foundation
- Aqua Luminous Perfecting Foundation – All Shades
- Perfect Skin Mineral Powder Foundation – All Shades
- Ultimate Coverage Complexion Crème – All Shades
Highlight + Color
- Shimmering Pare Perfector Pressed – Moonstone, Opal, Topaz, Champagne Gilt, Pearl, Blushed Copper
- Lowlight Highlight Palette Pressed
- Shadow and Light Bronze Contour Perfector
- Bronzing Skin Perfector
- Mineral Blush – Sweet Pea, Wild Honey, Lantana, Nightingale
- Backlight Targeted Colour Corrector – All Shades
Primers
- Backlight Priming Filter
- Ever Matte Poreless Priming Perfector
- Center Priming Perfector
- Lip Priming Perfector Ever Matte Shine Proof Foundation – All Shades
- Resurfacing Primer
Illamasqua is about cocky-expression through the art of makeup. They offer rich pigments and bold colors, only likewise many products suitable for natural looks. Nearly of their drove is solid in terms of quality.
A popular favorite is their Hollow Foam Pigment for contouring, especially for lighter skintones. They have a huge selection of blast polish and their formula is fantastic. Their powder blushes are as well worth checking out.
Vegan
Some of their products aren't vegan-friendly as they contain Blood-red. However, all their Nail Polish, Brushes and Imitation Lashes are vegan. Their Freak Fragrance is as well vegan. Here'south a listing of all the current vegan products from Illamasqua:
Face
- Skin Base Foundation
- Gleam Highlighter in Supernatural
- Gel Sculpt in Silhouette
- Gel Colour in Amuse and Fluster
- Radiance Veil
- Hydra Veil
- Matte Veil
Eyes
- Reflection Eyeshadow Palette
- Precision Gel Liner in Infinity
- Precision Ink Eyeliner (Abyss, Wisdom, Glister, Scribe, Wisdom, Abracadabra)
- Vintage Metallix (Embellish, Bibelot, Courtier)
- Pure Paint in Zeitgeist
- Forehead Gel (Strike, Stare, Glimpse, Awe)
Likewise Faced is slap-up for those who prefer natural-looking makeup with a petty edge. They offer by and large neutral colors, and their packaging is super cute!
Especially popular for their pressed powder products, namely their Chocolate Bar Center Palette (neutral colors, smells like chocolate), Primed & Poreless Pressed Powder (skillful for oily skin), as well equally several user-friendly eye and face palettes. Better Than Sexual activity is one of the best cruelty-complimentary mascaras I've come across.
Vegan
Their Teddy Bear Brushes and Mr. Right castor are 100% synthetic and vegan-friendly. Other vegan-friendly options from Besides Faced:
Face
- Built-in This Way Foundation – All Shades ($)
- Cocoa Pulverisation Foundation – All Shades
- Admittedly Flawless Concealer (Honey, Perfect Nude and Vanilla)
- Primed & Poreless Loose Powder
- Primed & Poreless Pressed Powder
- Chocolate Soleil Matte Bronzer (3 shades)
- Bronzed & Poreless
- Cocoa Contour Palette
- Endless Summer 16 Hour Long-Habiliment Bronzer
- Soul Mates (both shades)
- Sweethearts Perfect Flush Blush – All Shades
- Honey Flush Blush (How Deep is Your Dearest, Your Love is King)
- Hangover Primer
- Primed & Poreless Pure Primer
- Primed & Poreless Face Primer
Eyes
- Ameliorate Than Sexual practice Mascara
- Perfect Eyes (Perfect Black, Perfect Brown, Perfect Purple, Perfect Storm, Perfect Peacock, Perfect Moss, Perfect Espresso)
- 3*Mode Lash Lining Tool
- Instant Attitude Forehead Bone Highlighting Pencil
Lips
- Melted Chocolate Liquified Lipstick – All Shades
- Melted Liquified Long Wear Lipstick – All Shades
- Melted Metal Liquified Metallic Lipstick – All Shades
- La Crème Color Drenched Lipstick (Except Lollipop and Mean Girls)
- Lip Injection Extreme
- Lip Injection Ability Plumping Lip Gloss
- Lip Insurance Glossy
- Lip Insurance Lip Primer
- Tinted Dazzler Balm – All Shades
- Borderline Anti-Feathering Lip Pencil
- Perfect Lips Lip Liner (Perfect Berry, Perfect Crimson, Perfect Spice, Perfect Nude)
Milk Makeup is a new makeup brand available at Sephora. They're all about "quick" makeup, generally on the natural side. They take a lot of cream and stick products, like the Lip + Cheek stick.
This makeup line is definitely on the luxurious side. Gotta love the sleek, black packaging and the high-quality pigments. If you want a wonderful full coverage foundation, bank check out their Re(marc)able Foudation. They also offering a lot of beautiful and loftier-quality Eyeshadow Palettes.
Marc Jacobs Beauty is cruelty-free, just please proceed in listen that their perfumes are not. They belong to a different make, Marc Jacobs Fragrances (not cruelty-free).
Vegan
"While the majority of the products are free of animal byproducts, Marc Jacobs Beauty is non considered a vegan line: at that place are a small number of product ingredients in the line that contain ingredients of animal origin, such as beeswax & carmine."
The vegan list is pending.
Previously known as Kat Von D Beauty, the brand is no longer affiliated with the tattoo artist. Their products are high-quality notwithstanding still fairly-priced, and they offer everything from neutrals and nudes to bold and colourful items. Plus, they make the best matte eyeshadow palette ever for those who love matte neutrals.
They have an amazing pick of liquid lipsticks. Their Shade + Light contour palettes for both face and optics are all-time-sellers and great products.
Vegan
Kat Von D is working on reformulating ALL their makeup to be vegan. Correct now, here'due south a listing of all their vegan products:
- Everlasting Liquid Lipstick – All Shades
- Studded Osculation Lipstick – All Shades
- Alchemist Holographic Palette
- Tattoo Brow
- Tattoo Liner
- Lightning Liner (Amadeus, Bach, Fyfe, Gould, Hex, Hyde, Jett, Juno, Ludwig)
- Ink Liner
- Metal Trounce (Doce, Electric Warrior, Paranoid, Thrasher, Thunderstruck)
- Lock-It Concealer – All Shades
- Lock-It Concealer Creme – All Shades
- Lock-It Liquid Foundation – All Shades
- Lock-Information technology Powder Foundation – All Shades
- Lock-Information technology Setting Powder
- Lock-It Featherweight Primer
- Lock 'N Load Setting Mist
- Unlock-It Makeup Remover Wipes
Josie Maran's makeup and skincare is all about feeling luxurious without compromising ethics. They offering great products for natural looks, and their ingredients are also on the natural side.
One of their key ingredients is pure organic fair-trade argan oil, which is also present in their face, lip, and cheek products, even their Coconut Watercolor Cheek Gelee.
Vegan
Here are all the electric current vegan products from Josie Maran. I also included their skincare, torso, and hair products.
Makeup
- Argan Cute Eyes In Beautiful Nudes
- Coconut H2o Color Cheek Gelee
- Argan High Gloss Lip Quench
- Argan Illuminizer
- Magic Marker Argan Liquid Liner
- Argan Tinted Moisturizer
- Argan Matchmaker Pulverisation Foundation in Fair/Light, Light/Medium, Medium/Dark
- Argan Matchmaker Serum Foundation in Fair/Light, Low-cal/Medium, Medium/Night
Skincare
- Argan Oil
- Argan Bear Naked Wipes
- Argan Cleansing Bar in Mint Chocolate/Vanilla/Be Beautiful (lavender)/ Be True (Unscented)/ Be Loved
- (Jasmine)/ Be Stiff (Ginger)
- Argan Cleansing Oil
- Argan Exfoliating Powder
Trunk
- Whipped Argan Oil Body Butter in Apricot Vanilla and Sweet Citrus
- Argan Torso Oil in Rest/Calm/Be Loved/Be Potent/Exist Giving
- Argan Cleansing Oil for Body
- Comport Naked Nail Wipes in Grapefruit
- Argan Sugar Balm Body Scrub
Pilus
- Argan Hot Oil Handling
- Argan Maverick Waves Hair Mist
- Argan Hair Serum
Tarte offers makeup free of parabens, constructed fragrance, petrochemicals, GMOs, and gluten. Their Amazonian Clay 12-Hour Blushes are super-pigmented, long-lasting, and non-chalky. I peculiarly beloved the shade Exposed because it works with Whatsoever middle and lip wait!
Check out their In Bloom palette (pictured to a higher place), which has been getting a lot of love.
Offering foundations and concealers in a huge number of shades and undertones, and formulated for those with sensitive peel, acne, rosacea, or other skin conditions. Their Total Cover Foam Foundation is available in whooping 28 shades, and perfect if you're looking for a true total coverage foundation. All Encompass FX products are 100% vegan.
Vegan
All Cover FX products are 100% vegan, but some brushes might contain natural animal hair.
Offering high-quality lip products that are also "healthy enough to eat". Their lipsticks contain less synthetics and potentially harmful ingredients than other mainstream brands. Huge selection of lip products and shades, highly-pigmented. Bite Beauty is Leaping Bunny-certified.
Vegan
Bite Beauty is now 100% vegan! Here'due south why they went vegan, taken from their website:
"Aye, Bite Beauty products are vegan. Our reason to go vegan was simple-we've evolved. We tin create high-operation formulas without ingredients that come from animals."
Juvia's Identify is well-known for their affordable, high-quality eyeshadow palette, but they create a total range of makeup products. They're an inclusive, black-owned company that caters to all pare tones.
Quality makeup with a retro feel and packaging, and a adept alternative to Benefit (which isn't cruelty-free). Pinnacle picks include their awesomely glowy highlighter Mary-Lou Manizer, their pigmented and long-wearing Instain blushes, their Bahama Mama bronzer, and their underrated Nude Tude palette.
Vegan
Their brushes are vegan and constructed, but I wasn't impressed with the ones I've tried and wouldn't recommend them. Here'due south a list of The Lotion'south current vegan items:
- Mary-Lou Manizer (Highlighter, Shadow & Primer)
- Sexy Mama (Anti Shine Translucent Pulverization)
- Bahama Mama (Bronzer)
- Read My Lips (Lip Glosses)
- Overshadows (Eyeshadow)
- What'south Your Blazon? (Mascaras)
- Schwing (Eyeliner)
- INSTAIN (blushes)
- balmShelter (tinted moisturizer)
- Put a Lid On It (eyeshadow primer)
- Stainiac (Lip & Cheek stain)
- Mr. Write Now – except Raj and Scott (Eyeliner)
PUR Cosmetics is constitute in some drugstores besides as Ulta. They offering pressed powder products and are considered "the complexion authority", but they've expanded their line way across that. They use non-toxic ingredients, but also effective ones.
They offer an interesting line of products called the iv-in-1 range, which has both makeup and skin care products that are multi-tasking.
Information technology Cosmetics was developed by Jamie Kern Lima (above) with the intention of providing more than merely cover-upwards makeup. She wanted a product that also treats skin conditions such equally rosacea, and acts as a problem to mutual skin problems. IT Cosmetics mostly focus on a flawless base of operations (from foundation to concealer to contour products) and too offer skincare. You can buy IT Cosmetics from Ulta here.
Vegan
IT Cosmetics isn't a vegan brand, but they exercise offering a few vegan options. Notation that their brushes are 100% constructed and vegan. All their vegan products are:
- Eye Lift in a Tube
- My Sculpted Face
- Vitality Blush Stain
- Heavenly Luxe Brushes
Mented Cosmetics was created out of the desire for every woman, no matter the color of her skin, to be able to find her perfect nude lip shade. Today, they expanded their products from their original nude lipsticks to face up, forehead, cheek, centre, and nail products. They're a black-endemic visitor and they're available at Target.
Rituel de Fille is "a new vision for beauty inspired past the magical side of natural ingredients, where pigment is elemental, ceremonial and powerful". Cute and pigmented lipsticks, cream blushes, and heart makeup. You tin can now find them at Ulta.
Leaping Bunny-certified pro-quality contained brand. Their acknowledged Ultra Foundation provides medium to full coverage and doesn't require a primer. It'south as well bachelor in "adjuster" shades such as pure white, deep chocolate-brown, and blood-red. Some of their brushes are made from natural creature hair.
Vegan
Face Atelier is transitioning to a line that'due south 100% vegan. In the meantime, please be enlightened of the following beast ingredients in products.
one. Their lipsticks contain lanolin.
two. Beeswax is notwithstanding found in their Lip Glaze, Lip Putty, Lip RX, and Sculpt Hd Mascara.
iii. Carmine is institute in the post-obit products:
- Centre shadow – african violet, azure, ice burg, iced amethyst, royal haze, plum glaze, raspberry satin
- Shimmer – pink glaze
- Lip glaze – ice
- Pencil – tango, rubis
- Lipstick – drupe sorbet, chilled cabernet, cool coral, crystal berry, pink cashmere, plum sorbet
Originally a nail shine brand, Ciate has moved on to makeup! A few stand-out products include their Liquid Velvet Moisturizing Matte Liquid Lipstick (13 shades), The Pretty Eyeshadow Palette, and their Bamboo Bronzer Longwear Bronzing Pulverisation.
Besame is bringing back vintage makeup with their retro packaging and products inspired past classic products. They even make their products in the United states. A must-have is their Brightening Setting Face Powder, and their Classic Color Lipstick is also getting rave reviews.
Uoma describes itself as "the earth'south most inclusive blackness-owned brand", and they want to redefine dazzler as authenticity. They stand for cocky expression, colorful living, and African pride. Ane of their summit products is their Say What?! Foundation which comes in 51 shades.
Perfekt aims to simplify the beauty routines of our super busy lives! They're a relatively new brand and can exist establish at Sephora. They offer many versatile and multi-use products, and everything is free from parabens, synthetic fragrance, and talc. They're made in the U.s..
Blinc focuses solely on luxury eye products, specifically mascaras, brow products, and eyeliners. Y'all can purchase Blinc from Sephora, where they have fairly adept reviews.
Cargo is a Canadian makeup brand that's also available in the Usa at Kohl's. Their focus is "simple, professional results that would be easy enough for all women to achieve".
DuWop is an contained makeup visitor that stands out by offering some cool, swell items such as their super-popular Lip Venom lip plumper, their Contrary Lip Liner (a product for lining the ouside of your lips, preventing your lipstick from haemorrhage and giving your lips a sharp line), and their awesome-looking and hydrating Icedteas Lip Treatments.
BareMinerals became pop for their mineral foundation, but take now branched out and offering a lot more than mineral-based products. BareMinerals is owned by Blank Escentuals, which is owned by Shiseido. While Shiseido isn't cruelty-complimentary, Bare Escentuals nonetheless is.
Buxom is also a part of Bare Escentuals, but they specialize in non-mineral stuff, especially lip products. Check out their cool Full-On Lip Polish lip plumpers if you're into plumping products that tingle! Information technology'due south their best-seller. Again, Bare Escentuals is owned by Shiseido, which isn't cruelty-free.
The Torso Shop is a great cruelty-free alternative. Their makeup is comparable to some mid-range brands. They have a neat bronzer bachelor in several shades (Honey Bronze Bronzing Powder, 20$). I also love their Lip Care ($14) moisturizer which actually comes in a bullet and looks like lipstick. Their complete range of brushes is vegan!
Lush mainly makes skin and body products, but they do offer a small selection of makeup as well.
Popular especially for their adept quality and MAC-like eyeshadows at very decent prices! They likewise offer a good selection of blushes every bit well as 100% vegan and cruelty-free brushes.
Glossier is all about fresh, easy, minimalistic makeup. They're somewhat new on the market but their products accept been getting a lot of buzz. Check out their whole makeup line if yous're into natural, dewy looks. They already released their Glossier Play line which is more their typical "barely in that location" makeup.
This brand has been gaining popularity for their luxurious, ultra-pigmented eyeshadows. They offer multiple eyeshadow palettes and the quality is fantastic although the price is a flake steep. They're at present available at Sephora.
Melt is a popular brand offering lipsticks in assuming and unusual colors. They also have eyeshadow stacks that are greay quality, and many of their products are vegan (some incorporate Crimson).
Dose of Colors offers beautiful liquid and creamy lipsticks equally well as fake lashes, eyeshadows, and highlighters. They have a vegan section on their website.
Coloured Raine is "an edgy collection of bold eye shadows, nail polishes, lipsticks and glosses that break all barriers in the corrective world".
They offer a large selection of pressed eyeshadows from shimmery and matte, too as cream eyeshadows bases and liners. Beautiful bold colors likewise as neutral shades, great for makeup artists.
Mainly known for their highly-pigmented vegan lipsticks, Aromi besides make over 25 vegan solid fragrances for both men and women, likewise as a few liquid perfumes.
Cruelty-Free Drugstore Brands
These brands are either institute in drugstore, or you can purchase them online. All of them are more affordable, and many brands still provide loftier-quality and cruelty-free products at a more than reasonable cost.
- 3INA
- Annabelle
- Ardell
- Barry M
- BH Cosmetics
- Burt'southward Bees*
- Catrice
- Colourpop
- Covergirl*
- EcoTools
- east.l.f.
- Essence
- Fiona Stiles
- Flower
- GOSH
- Hard Candy
- Jane
- Jason Wu Beauty
- Jordana
- Kiko
- LA Daughter
- Makeup Revolution
- Marcelle
- Milani
- Mineral Fusion
- Nip + Fab
- No7
- NYX*
- Pacifica
- Palladio
- Pixi
- Primark
- Pupa Milano
- Real Techniques
- Sleek
- Sonia Kashuk
- Stargazer
- Superdrug
- The Ordinary*
- theBalm
- Zoeva
elf
- 100% Vegan
- Parent company doesn't exam on animals
- PETA
Upkeep
- Makeup
- Blast Polish
- Skincare
Elf is not only super affordable, but they offer many great products especially when y'all consider the price points. Near of their products are under the $ten mark, with many of them being as low as $four. Their products can be found in drugstores around the earth, most usually at Walmart, Target, CVS, Walgreens, and more. They tin also be plant at Ulta or purchased online from their official shop. Everything elf makes, from makeup to skincare to brushes, is 100% vegan!
We love their Putty Primer, Foam and Powder blushes, and Eyebrow Pencil.
E.l.f. offers inexpensive products (typically around three$ to 4$ per individual item) in sleek packaging that mimics higher-end brands. They're a hit or miss brand and the prices by and large reflect the quality, pregnant their makeup near often doesn't mensurate upward to loftier-end brands, merely they do have some not bad products and very decent dupes. Their affordable prices brand them a bully brand for those on a budget, or only starting out with makeup. They reformulated all their brushes and they are now 100% vegan!
Milani
- Parent company doesn't test on animals
- Leaping Bunny
- PETA
Budget
- Makeup
- Nail Polish
Milani is hands down 1 of the best drugstore makeup brands, plus they're cruelty-gratuitous. They offer a adept selection of vegan products, and their products cane be constitute worldwide. In the United States, you'll detect them at Walmart, Target, and many other drugstores. In Canada, they're available at Shoppers Drug Mart and Rexall, and in the Great britain you'll find them at Boots.
We love their Silky Matte Bronzing Powder which is super smooth, and we also recommend their eyeshadow palettes amid many other stand-out products. They're made in the U.s. and Italia.
An overall solid and proficient quality drugstore brand that'southward also certified cruelty-free by the Leaping Bunny. Bank check out their Baked Blushes (Luminoso in detail is a popular favorite), eyeshadows and eyeshadow primer, pencil and liquid eyeliners, as well as lip products; near of these are long-lasting and very pigmented. They have a great pick of both natural and bold colors, and some proficient makeup staples!
NYX
- PETA
Budget
- Makeup
NYX can be found in many counties across the globe, and they're an affordable drugstore makeup make. In the Us, you'll find them at Walmart, Ulta, Target, and Walgreens among other. In Canada, they're available at Shoppers Drug Mart and Rexall, and in the UK yous'll detect them at Boots and Superdrug. They're known for providing high-quality products in wide shade selections ranging from natural to assuming.
Their Butter Gloss ($5) lipglosses are a cult classic and they're bachelor in 21 shades. Their Colossal Eye Pencil ($4.50) is also corking to use an eyeshadow base.
NYX remains cruelty-costless despite their acquisition by L'Oreal in 2014. This is another skilful quality drugstore makeup brand, offering highly pigmented products in both natural and assuming shades. Their lip products are particularly worth checking out, especially the Soft Matte Lip Creams and lip glosses. Their blushes and eyeshadows are also a good bang for your buck. Their Colossal Heart Shadow Pencil in Milk is a big favorite, cheap, and versatile: you tin can employ it as an eyeshadow primer, highlighter, and lid concealer. Information technology's a must-have if you want to make less-pigmented shadows popular!
Affordable practiced-quality makeup. They currently offer lip products and eyeshadows, both in a huge color selection. Their eyeshadows are highly pigmented and available in several finishes.
Covergirl
- Leaping Bunny
Budget
- Makeup
Covergirl is bachelor worldwide in many drugstores and grocery stores. In the United states of america, they can be found at Walmart, Target, CVS, Walgreens, and more. In Canada, they can be constitute at Shoppers Drug Mart, Rexall, Walmart, so on. They've newly go cruelty-complimentary and are certified past Leaping Bunny.
Covergirl mainly offers makeup at affordable prices, with best-sellers like their Lash Blast Mascara and Exhibitionist Lipstick. Since they're such a mutual and affordable brand, we're and then glad that they decided to go cruelty-free!
Covergirl is at present cruelty-complimentary and Leaping Bunny certified, which may come up as a stupor to some. They are not using any loopholes and they are not selling in cathay. Since it's an internationally available make, it's nice to have a widely common brand that'south cruelty-complimentary. Keep in listen however that their parent company is not.
Pacifica is not but cruelty-free, but also 100% vegan. They offer and then many products from makeup to body intendance and fifty-fifty hair intendance. Known for their colourful packaging, their products are as well affordable and they're available at Ulta and Target.
Pixi
- Parent company doesn't exam on animals
Upkeep
- Makeup
Pixi is available in the United States, Canada, and the UK. In the US, you'll find them at CVS and Target. In Canada, look for them at Shoppers Drug Mart and Rexall. They mainly offering makeup and skincare and they're known for their make clean, green packaging and affordable drugstore skincare. According to their founder, they're all about creating multi-purpose products that enhance natural beauty.
Their Glow Tonic ($29) exfoliator is a cult classic.
Pixi is mainly known for their skincare, however they offering a lot of makeup products and they're available in drugstores beyond the world. You tin can also observe them at Target and Ulta.
Sonia Kashuk is exclusively bachelor at Target and offers wearable, more natural makeup. This brand is best known for their high-quality yet affordable makeup brushes.
Delight annotation all the same that some of them are made from natural fauna hair which I don't view equally cruelty-gratis, even though the company claims that the brushes are obtained in humane ways — it'southward up to you whether or not you trust this claim.
A smashing synthetic castor I would recommend is their Synthetic Apartment Top Multipurpose Castor.
Other than the brushes, their makeup is likewise proficient quality and worth checking out, especially their Dramatically Defining Long-Wear Gel Liner, Middle On Neutral matte palette, and nail polishes.
This make is a Walmart sectional, and you tin can find it both in the United states of america and Canada. Their products are inexpensive and sometimes on the bold or shimmery side. Their Fast & Fabled Setting Spray is a skilful drugstore setting spray and is very affordable.
BH Cosmetics offers a wide range of makeup at SUPER affordable prices! They have huge and inexpensive eyeshadow palettes, contour palettes, and more, and they're Leaping Bunny certified.
Zoeva is a popular German makeup brand that also offers a huge selection of makeup brushes. They take an international presence as well. They offer some vegan products including their brushes, merely not everything is vegan.
More Drugstore Brands
There are a few other cruelty-free drugstore brands worth mentioning, such as Jordana (owned by Milani), Flower (Drew Barrymore's line, exclusively available at Walmart), Jane, and Prestige (both available at Ulta). Mineral Fusion tin be found at Target.
For those in the UK, there's Barry Grand, Sleek, and Superdrug's make B. which is Leaping Bunny certified.
For Canadian cruelty-free shoppers (and some American locations), there's too the UK-based makeup brand GOSH that's available at Shopper's Drug Mart. The brand Quo Dazzler likewise recently rebranded and they are not officially cruelty-gratis. Marcelle and Annabelle are also commonly available in drugstores and both arecruelty-gratuitous.
Clean + Conscious Cruelty-Costless Brands
These brands fall under the "make clean beauty", or conscious beauty category. Their products don't comprise whatsoever ingredients that are potentially harmful. Well-nigh brands below are mid-range to high-end, but you'll besides discover some that are affordable.
It's important to annotation that not all "make clean beauty" brands are cruelty-free, and non all of them are vegan. The ones listed here are cruelty-free.
- 100% Pure
- Aether Beauty
- Alima Pure
- Antonym
- Au Naturale
- Axiology
- Bellapierre
- Clove + Hallow
- Dr. Hauschka
- Ecco Bella
- Elate
- Ere Perez
- Everyday Minerals
- Exa Beauty
- Fior Minerals
- Gabriel Cosmetics
- Gressa
- HAN
- Hynt Dazzler
- ILIA
- Inika
- Juice Dazzler
- Kari Gran
- Kjaer Weis
- Kosas
- Lilah B.
- Lily Lolo
- RMS Beauty
- Sappho
- Suntegrity
- Vapour Organic Beauty
- W3ll People
- Wander Beauty
- Zuii Organic
- ZuZu Luxe
Kosas describes itself as "makeup for skincare freaks" and "super clean". Their makeup aims to be comfy and pleasant on the peel. Even with their not-toxic formulas, they provide high pigment and color that lasts all day. They as well offer a well-loved clean deodorant. They're available at Sephora.
This is one of the height green makeup brands out there. They offer high-quality makeup that you lot'll love if y'all're into more natural looks, and everything is free of petrochemicals, artificial preservatives, GMOs, parabens, dyes, fragrance, sulphates, phtalates, glycols, and nano particles. Their brushes are also synthetic and cruelty-free. Check out their Narcissist Stick Foundation.
Another established light-green makeup brand offer crawly, minimalist makeup! Their range mainly consists of versatile paintpot-like items for face, cheeks, lips, and eyes. A popular option is their lip2cheek paintpot in Smile. RMS Beauty is a dandy brand for those into organic makeup and glowy skin.
More reknown for their lipsticks and lip products, ILIA is a Leaping Bunny-certified natural and organic makeup company that also offers some staples such as their Mascara that's available in several shades, and nifty multi-apply sticks. Everything is high-quality, both in terms of ingredients and final products.
Kjaer Weis is the crème de la crème of green makeup. This is a luxury make that offers beautiful, sturdy, sleek packaging along with loftier-quality products. Their makeup is organic, eco-friendly, and sustainable, and their containers are refillable. If you like luxurious makeup on the natural side, look into their foundations and cream blushes, specially Blossoming.
Another great brand that'south both Leaping Bunny-certified and organic! Vapour Organic Beauty offers an attractive line of cruelty-free makeup, but they have a big skincare line as well. Their Atmospheric Soft Focus Foundation is great for mature skin.
This Leaping Bunny-certified visitor markets itself as "the skin care makeup". Jane Iredale offers a very wide range of makeup made from nourishing ingredients free of harsh synthetics and parabens. They have a very wide range of makeup, mostly in natural shades and finishes just they as well offer some shimmery or colorful items. Their pressed mineral foundation is bachelor in 24 shades.
This brand is more often than not vegan except for the products that comprise honey, and free from harmful synthetics such as parabens and fragrance. They also utilise fruit and vegetable dyes as their makeup pigments! For instances, their Blackberry Mascara uses blackberry as pigment and their Fruit Pigmented Blush uses cranberry pigment. Their foundations and face products are likewise high in antioxidants.
Natural and organic makeup including a fantastic liquid foundation besides as fully synthetic and cruelty-gratuitous makeup brushes that are very good quality. Based in Canada.
Au Naturale (100% VEGAN) offers both mineral-based and cream-based makeup for natural makeup lovers. They too have a line of cruelty-free and 100% vegan brushes. Everything is fabricated in the United States and 100% VEGAN.
More "Clean" and Cruelty-Free Makeup Brands
In that location are many mineral makeup brands out in that location; don't hesitate to comment if you think a visitor should exist added to this department. A popular ane is Alima Pure, but they're on the pricier side. Another great pick is Everyday Minerals; especially bank check out their ultra-soft brushes as well. Youngblood, and Lily Lolo offering mineral makeup products in addition to a wide choice of pressed items, lipsticks, and creams.
A few more clean beauty brands to look into are Elate, Ere Perez, Inika, Antonym, Bellapierre, and Zuii Organic.
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FURTHER READING:
List of Cruelty-Gratuitous Brands at Sephora
Complete Listing of Cruelty-Free Drugstore Brands
Source: https://www.crueltyfreekitty.com/ultimate-guide-to-cruelty-free-makeup/
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